The best way to avoid sending a dreaded “break-up email” is to make sure the wrong clients never get in the door in the first place.

Client-proofing isn’t about being overly selective for the sake of it. It’s about protecting your time, energy, and the quality of your work. And it starts well before the contract is signed.

Short-term satisfaction feels good…until it doesn’t.

Saying yes to every client, avoiding the scary investments, and sticking with what’s “working enough” feels safe and familiar. It gives you that quick hit of I’m doing something.

But long-term success takes doing the uncomfortable things now so you’re not still stuck in the same place next year. Because the businesses that grow are built on strategy, not just survival.

Keep reading if you’re tired of just getting through the week and want your big vision to come to life instead.

Let’s be honest: No one gets into business to be perfect. We get into business to make an impact.

But if you can’t own your mistakes, if you can’t say “I’m sorry” when things go sideways… you’re not just making a misstep. You’re weakening the very foundation your business stands on: trust.

And trust? It’s the one thing your clients, team, and community can’t thrive without.

Let’s rip the Band-Aid off: No one is refreshing their feed, dying to see your next post. No one woke up thinking, “How can I hype her up today?”

And while that might sting a little… it’s actually incredibly freeing. Because once you stop waiting for applause, permission, or validation, you realize the person you've been waiting for is you.

Summer can feel like a gut punch.

For some service providers, summer can be one of the hardest seasons. Inquiries slow down. Clients pause because their leads have dried up. You’re not seeing the momentum you had in spring. Everyone’s on vacation, kids are out of school, and it feels like nobody’s buying.

We’ve been there and we fully get how disheartening it can feel when your business goes quiet, but here’s the truth: Slower seasons are where future success is built.

Summer is the calm before the cash-generating storm. If you want Q4 to be your biggest quarter, you’ve got to start laying the groundwork before the leaves change.

Here’s how to prep now, so you’re not panicking later:

If you want to make big money, you have to start thinking like someone who does.

It’s not just about crunching numbers, building funnels, or obsessing over algorithms. Scaling your income starts with scaling your mindset. The way you think about money will shape the way you use it and the way it shows up for you.

Here are five powerful mindset shifts that can help you create true wealth…not just in your bank account, but in your life.

Happy New Year! We are ringing in 2024 in style with better systems and processes, amazing clients (plus some new ones we’re thrilled to serve), a kickass team of dedicated women, a “full-ass it” attitude, AND a couple of non-negotiables in business for the year ahead (and beyond!). Read on to learn what these are and why they should 100% be non-negotiables for you, too!

“Do you have what it takes?” I know you’ve heard this question before and while it can be a motivating line, it’s actually not clear what IT is? I think we have to start by defining IT for ourselves. From side hustles to start-ups, entrepreneurs have this relentless pull to work harder, work MORE, and yep, work even longer than you worked yesterday if that’s actually possible.

I've spent the last week sending out countless rate increase letters to my clients. It was just time. I spend so much of my time and energy growing my business's systems, the level of support I offer and refining our processes as I go along. So it's safe to say that AKVA has only gotten better over time.

The truth is, I doubt myself everyday. Doubt comes up in moments where I can’t figure out the perfect workflow of a program. It comes up again in moments when a mistake or oversight is made that I didn’t have control over. And it even comes up when I see other businesses scaling faster than mine.

Excuses halt our progress. They provide a safe and comfortable bubble where we don’t have to face our fears or take a risk. But what are we really achieving if we don’t pop the bubble and chase our wildest dreams? Here are my top tips for breaking your excuses and embracing your success!

The hardest part of any entrepreneurial journey is making the decision to take that leap. We can make all the plans and have all the incredible ideas but how do we actually tie up our laces and do the thing?

Our entrepreneurial journeys inevitably have some ups and downs. Like I’ve said before, the highs are high and the lows are very low and it can be hard to hold that vision. To keep our mindset strong and our focus where it should be, it’s important that we take the time each day, each month, each year to keep ourselves excited about our work and ensure we’re taking consistent action towards our goals. Here’s my top four tips to fueling your excitement as we move through the year!